Inspired by "white canvas" and self-expression.
"Plain White Tees 1/1 is a new concept created by Ben Parsa as a expressive outlet for individuals who strive to maintain a unique lifestyle in a world where most people have lost their sense of self expression. Plain White Tees 1/1 started with a collection of white garments, which through hand printing, painting, distressing, and burnout techniques have become pieces of art. Every artist starts with a white canvas, which is what Plain White Tees 1/1 is based on. Each piece is completely unique, and very limited numbers are sold of each collection. The collection starts with our playlist, and shows the progression of music, art & photography."
"Express Yourself" is inspired by 1980s soundtracks, art, culture, and color. This shows how each design can be used to express your own unique personality. We like to play around with our photo shoots to give off that crazy 80s feel. It shows the unique vibe of Parsa Atelier.
This is the logo for "Plain White Tees" which is inspired by vintage 80s music. The old cassett tape represents the old-school base of this collection. Many of the graphics used on the merchandise are pictures of trends, bands, icons, and celebrities from the 70s and 80s.
